Case Studies of SNS Advertising for Foreign Residents

We support businesses that offer services for foreign residents in Japan—such as clinics and international schools—by operating targeted SNS (Facebook, Instagram, WeChat) advertising campaigns. Below are some case studies of successful implementations.

Company A: Salon in Minato-ku

To attract more foreign patients to their locations in Shibuya and Omotesando, we launched a Facebook ad campaign in English. By targeting foreign residents in specific residential areas, the number of monthly appointments from foreign patients increased. This led to continued growth in patient numbers and a higher percentage of foreign clientele.

Company B: Dental Clinic in Chuo-ku

The client wanted to raise awareness of their English-speaking dental services. We ran English-language ads targeting foreigners living in the nearby areas (Minato-ku, Chuo-ku, etc.), which led to more inquiries via ads. There was also a positive spillover effect on their Google Maps profile and English reviews, resulting in a high return on investment.

Company C: Immigration Support Service for Foreigners

This company provides visa and employment support services for foreigners in Japan. We implemented a Facebook ad campaign in English that effectively reached both prospective visitors and those already residing in Japan. As a result, the number of inquiries from ads increased significantly.

Running Facebook ads targeted specifically at foreign residents can deliver effective results even with a small budget, thanks to precise targeting and thoughtful ad copy. We also offer support in languages such as Portuguese, Vietnamese, and Tagalog. Test campaigns can be started with a minimal budget—feel free to contact us for more information.